An original design watch or original design dial for a watch manufacturing machine in accordance with a design information inputted by a customer to apply promptly its demand. The design information inputted by the customer through an input apparatus (2, 102) is transferred to a manufacturing apparatus (14, 114) and utilized as a command for operation and a design pattern to be drawn. The manufacturing apparatus (14, 114) chooses a housing assembly (20) or a dial plate (120) in accordance with the operational command of the design information, and prints the designed pattern of drawing, picture, photograph or character given by the customer on the dial in accordance with the design information. Then, the dial (120), watch hands and a cover glass are furnished onto the housing assembly (20) in accordance with the selection specified by the design information. The completed watch is sold by an automatic vending machine or by a sales person in usual manner.