Methods and apparatus for utilizing pixel sub-components which form a pixel element of an LCD display, e.g., as separate luminous intensity elements, are described. Each pixel of a color LCD display is comprised of three non-overlapping red, green and blue rectangular pixel sub-elements or sub-components. The invention takes advantage of the ability to control individual RGB pixel sub-elements to effectively increase a screen's resolution in the dimension perpendicular to the dimension in which the screen is striped, e.g., the RGB pixel sub-elements are arranged lengthwise. In order to utilize the effective resolution which can be obtained by treating RGB pixel sub-components separately, scaling (910) or super sampling of digital representations of fonts (806) is performed in one dimension at a rate that is greater than the scaling or sampling performed in the other dimension. In some embodiments where weighting is used in determining RGB pixel values, e.g., during scan conversion (914), the super sampling is a function of the weighting. During a scan conversion operation (914), RGB pixel sub-component values are independently determined from different portions of a scaled image. The scan conversion process (914) may involve use of different weights for each color component. Processing (915) to compensate for color distortions, e.g., color fringing, introduced by treating each pixel sub-component as an independent element is described. For horizontally flowing text applications, screens with vertical as opposed to horizontal striping are preferred.