A display unit for storing and displaying heated goods according to the invention that comprises walls (4), multiple shelves (12), an air duct (22, 24, 32), an air forcing apparatus (20) and air temperature regulating means. At least part of the walls of the display unit delimits a chamber (10) with an open front side. The multiple shelves (12) each comprise an upper placing side (42). The multiple shelves (12) each extend substantially horizontally in the chamber (10) and are provided above each other to define an individual storage space (14) above each shelf (12). The air duct (22, 24, 32) extends from an inlet opening (30) to multiple outlets (36). The entire air flow of at least one outlet (36) flows into the corresponding storage space (14). At least one shelf comprises a heating element (281) for heating a passing air flow.