A control method for transmitting charging power to a wireless power receiver in a wireless power transmitter is provided. The control method includes receiving a Power Transmission Unit (PTU) searching signal for searching for a wireless power transmitter, from the wireless power receiver; obtaining information about an identifier of a signal in a communication scheme used by the wireless power receiver; and exchanging signals with the wireless power receiver based on the information about the identifier of the signal in the communication scheme used by the wireless power receiver.