Method and apparatus for intra prediction mode coding and decoding are disclosed. In one embodiment, the encoding and decoding process assigns individual indices and codewords to DC mode and Planar mode respectively. The flag is set if the current intra prediction mode is equal to any of one or more neighboring intra prediction modes. Variable length codes are designed for a remaining mode set. If the flag is not set, the currently intra prediction mode is encoded using the variable length codes. In another embodiment, multiple most probable modes are used. If the current intra prediction mode is not equal to any of the multiple most probable modes, the current intra prediction mode is encoded using variable length codes designed for the corresponding remaining modes according the ranking order of the remaining modes.