Example methods and systems directed to an Alert Manager are described. According to various embodiments, the Alert Manager detects receipt of a message. The message includes a selectable functionality for accessing an external resource and message data indicative of a source of the message. The Alert Manager predicts when a recipient of the message will interact with the selectable functionality. Prior to the recipient's predicted interaction with the selectable functionality, the Alert Manager generates a message alert feature based on a degree of a difference between the external resource and the source of the message.