The present disclosure provides an apparatus and a method to convert a registration information setting point into a coordinate system with position of an information processing apparatus at an origin point in association with position of a real object in a real three-dimensional space, and display registration information in accordance with the position and direction of the information processing apparatus. Display control data recording information associated with an anchor and the registration information setting point in virtual three-dimensional spatial coordinates is input, the anchor is detected from a shot image, the position of the information processing apparatus in the virtual three-dimensional space is determined, three-dimensional position in a terminal coordinate system and display position on a display device in a two-dimensional coordinate system are calculated from the three-dimensional position and positional information on the registration information setting point recorded in the display control data, and the point position is displayed.