Invention Grant
- Patent Title: Improving advertisement relevance
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Application No.: US15411624Application Date: 2017-01-20
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Publication No.: US10579134B2Publication Date: 2020-03-03
- Inventor: Nityananda Jayadevaprakash , William Brendel , David Creighton Mott , Scott Paul Robertson
- Applicant: A9.com, Inc.
- Applicant Address: US CA Palo Alto
- Assignee: A9.COM, INC.
- Current Assignee: A9.COM, INC.
- Current Assignee Address: US CA Palo Alto
- Agency: Hogan Lovells US LLP
- Main IPC: G06T19/00
- IPC: G06T19/00 ; G06T19/20 ; G06Q30/06 ; G06F3/01 ; G06F3/03 ; G06K19/06 ; G06Q30/02 ; G06T15/50 ; G06K7/10 ; G06K7/14 ; G06T1/00

Abstract:
Systems and methods for displaying an image of a virtual object in an environment are described. A computing device is used to capture an image of a real environment including a marker. One or more virtual objects which do not exist in the real environment are displayed in the image based at least on the marker. The distance and orientation of the marker may be taken into account to properly size and place the virtual object in the image. Further, virtual lighting may be added to an image to indicate to a user how the virtual object would appear with the virtual lighting.
Public/Granted literature
- US20170168559A1 ADVERTISEMENT RELEVANCE Public/Granted day:2017-06-15
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