A display control device is disclosed herein, which includes a plurality of data generating chips and a plurality of data processing chips, corresponding to one another in a one-to-one relationship. The plurality of data generating chips are configured to receive an image signal. The image signal includes a plurality of image region signals, each corresponding to a different region of an image frame. Each data generating chip is configured to receive, and to conduct data processing to, at least one image region signal to generate image region data, and to send the image region data to a corresponding data processing chip. Each data processing chip is configured to conduct image processing to the image region data from a corresponding data generating chip to generate an image output signal, and to output the image output signal. On this basis, a display method and a display apparatus are also disclosed.