An electronic device is provided. The electronic device includes a camera, a display, a communication module, a memory, and a processor that is electrically connected to the camera, the display, the communication module, and the memory. The processor transmits an advertising signal including first identification (ID) information of the electronic device to a peripheral external device by using a first communication scheme, receives a response signal including second ID information of the external device by using the first communication scheme, and stores image data collected through the camera to the memory in connection with the second ID information when a first user input shooting an image is made.