Invention Grant
- Patent Title: Targeted E-commerce business strategies based on affiliation networks derived from predictive cognitive traits
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Application No.: US14950000Application Date: 2015-11-24
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Publication No.: US10657544B2Publication Date: 2020-05-19
- Inventor: Guillermo A. Cecchi , James R. Kozloski , Clifford A. Pickover , Irina Rish
- Applicant: International Business Machines Corporation
- Applicant Address: US NY Armonk
- Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
- Current Assignee: INTERNATIONAL BUSINESS MACHINES CORPORATION
- Current Assignee Address: US NY Armonk
- Agency: Cantor Colburn LLP
- Agent Anthony Curro
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; G06N20/00 ; G06N5/04 ; G06N3/00
Abstract:
Embodiments are directed to a computer implemented business campaign development system. The system includes an electronic tool configured to hold data of a user, and an analyzer circuit configured to derive a cognitive trait of the user based at least in part on the data of the user. The system further includes a targeted business strategy development system configured to derive a targeted business strategy based at least in part on the cognitive trait of the user.
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