An object of the present invention is to provide an electrocardiogram measurement apparatus capable of significantly reducing the number of electrodes and measuring even a faint signal. The present invention provides an electrocardiogram measurement apparatus including a first electrode and a second electrode to be brought into contact with a body surface near an artery, an electrocardiogram measurement means for measuring a signal obtained from the first electrode and the second electrode, an artery position measurement means for identifying a position at which a measured value of a measured signal is largest as a position of an artery; and a notification means for notifying a user of information indicating the position of an artery.