Methods, apparatus, and computer readable media are described related to recording, organizing, and making audio files available for consumption by voice-activated products. In various implementations, in response to receiving an input from a first user indicating that the first user intends to record audio content, audio content may be captured and stored. Input may be received from the first user indicating at least one identifier for the audio content. The stored audio content may be associated with the at least one identifier. A voice input may be received from a subsequent user. In response to determining that the voice input has particular characteristics, speech recognition may be biased in respect of the voice input towards recognition of the at least one identifier. In response to recognizing, based on the biased speech recognition, presence of the at least one identifier in the voice input, the stored audio content may be played.