Disclosed is an operating method for a wirelessly communicating electronic device, including the following steps: a) acquisition of a radio-frequency frame representative of at least one data item intended to be transmitted by the radio-frequency transmitter in a radio-frequency message; b) determination of the amount of power available in the power storage; c) determination, by the control circuit, of the length of the radio-frequency message to be transmitted; d) determination of transmission parameters of the radio-frequency transmitter, according to the values determined for the length of the message and the amount of power available in the power storage; e) and transmission of the message by the transmitter, using the determined transmission parameters.