Invention Grant
- Patent Title: Systems and methods to prevent or reduce ad fatigue using user preferences
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Application No.: US17358294Application Date: 2021-06-25
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Publication No.: US11706486B2Publication Date: 2023-07-18
- Inventor: Daina Emmanuel , Padmassri Chandrashekar
- Applicant: Rovi Guides, Inc.
- Applicant Address: US CA San Jose
- Assignee: Rovi Guides, Inc.
- Current Assignee: Rovi Guides, Inc.
- Current Assignee Address: US CA San Jose
- Agency: Haley Guiliano LLP
- Main IPC: H04N21/44
- IPC: H04N21/44 ; H04N21/442 ; H04N21/45 ; H04N21/466 ; H04N21/81
Abstract:
The present disclosure relates to reducing or preventing ad fatigue in a user by determining the preference of a user to an ad, in particular user preference for parameters such as video track, audio track, dialogue or tone. The disclosure also relates to the provision of a timer that prevents an ad being shown repeatedly within a predetermined time frame.
Public/Granted literature
- US20220417592A1 SYSTEMS AND METHODS TO PREVENT OR REDUCE AD FATIGUE USING USER PREFERENCES Public/Granted day:2022-12-29
Information query
