- 专利标题: Broadcast receiving device, method for providing moving image zapping advertisements thereof, and system providing moving image zapping advertisements
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申请号: US17282605申请日: 2020-06-04
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公开(公告)号: US11765425B2公开(公告)日: 2023-09-19
- 发明人: Jong Soo Kim , Tae Yong Park , Dong Hyun Ku
- 申请人: ZAPPLE INC.
- 申请人地址: KR Seoul
- 专利权人: ZAPPLE INC.
- 当前专利权人: ZAPPLE INC.
- 当前专利权人地址: KR Seoul
- 代理机构: Bridgeway IP Law Group, PLLC
- 代理商 Sang Ho Lee; Hyun Woo Shin
- 优先权: KR 20200024796 2020.02.28
- 国际申请: PCT/KR2020/007264 2020.06.04
- 国际公布: WO2021/172660A 2021.09.02
- 进入国家日期: 2021-04-02
- 主分类号: H04N21/44
- IPC分类号: H04N21/44 ; H04N21/438 ; H04N21/81
摘要:
A broadcast receiving apparatus according to an embodiment of the disclosure includes: a broadcast contents processing unit which is configured to request, when receiving a channel switching signal, broadcast contents of a switched channel and to display the transmitted broadcast contents of the switched channel on a first plane; a zapping advertisements processing unit which is configured to request a moving image zapping advertisement corresponding to the switched channel from a zapping advertisements server and to displays the received moving image zapping advertisement on a first plane; and a screen control unit which is configured to display the broadcast contents of the switched channel on the first plane after the moving image zapping advertisement is finished.
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