In one embodiment, load balancing criteria and an indication of a plurality of network nodes is received. A plurality of forwarding entries are created based on the load balancing criteria and the indication of the plurality of nodes. A content addressable memory of a network element is programmed with the plurality of forwarding entries. The network element selectively load balances network traffic by applying the plurality of forwarding entries to the network traffic, wherein network traffic meeting the load balancing criteria is load balanced among the plurality of network nodes.