A variable hand placement sports equipment handle, such as a lacrosse stick handle, hockey stick handle, or field hockey stick handle, that includes a shaft and at least one overlay attached to the shaft at a location of frequent hand placement. The overlays are specially located and structured to provide the shaft with structural and tactile features that correspond to and accommodate the way in which a player moves his hands along the shaft and grips the shaft. The structural and tactile features, such as ribs, grooves, and hourglass and conical shapes, are located on the shaft to enhance a player's control of the shaft when performing various skills.