发明申请
- 专利标题： Discoverability Using Behavioral Data
- 专利标题（中）： 使用行为数据的可发现性
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申请号： US12960263申请日： 2010-12-03
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公开(公告)号： US20120143677A1公开(公告)日： 2012-06-07
- 发明人: John Bruno , Joseph Futty , Miller T. Abel , Kamran Rajabi Zargahi
- 申请人： John Bruno , Joseph Futty , Miller T. Abel , Kamran Rajabi Zargahi
- 申请人地址： US WA Redmond
- 专利权人： MICROSOFT CORPORATION
- 当前专利权人： MICROSOFT CORPORATION
- 当前专利权人地址： US WA Redmond
- 主分类号： G06Q30/00
- IPC分类号： G06Q30/00 ; G06F15/16
摘要：
The present disclosure describes a system and method of increasing discoverability of software applications in a marketplace catalog via behavioral data. Specifically, a client monitors behavioral usage of applications with a local usage tracking framework, optionally utilizing a data template. The data is aggregated either on the client or on a server or both, and synchronized with a server storage to be made available via application behavioral services. The client may also host an advertising placement framework to place selected advertising in the view of the client's user. Application behavioral services may apply one or more behavioral algorithms to the aggregated behavioral usage, to generate recommendations to maximize marketplace catalog ranking, visibility and projected revenue.
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