发明申请
- 专利标题: CLUSTERING CUSTOMERS
- 专利标题(中): 聚集客户
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申请号: US13432361申请日: 2012-03-28
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公开(公告)号: US20120254179A1公开(公告)日: 2012-10-04
- 发明人: Heng Cao , Jin Dong , Jacqueline Giang Huong Morris , Ming Xie , Wen Jun Yin , Bin Zhang
- 申请人: Heng Cao , Jin Dong , Jacqueline Giang Huong Morris , Ming Xie , Wen Jun Yin , Bin Zhang
- 申请人地址: US NY Armonk
- 专利权人: INTERNATIONAL BUSINESS MACHINES CORPORATION
- 当前专利权人: INTERNATIONAL BUSINESS MACHINES CORPORATION
- 当前专利权人地址: US NY Armonk
- 优先权: CN201110080939.X 20110331
- 主分类号: G06F17/30
- IPC分类号: G06F17/30
摘要:
A computer implemented method for clustering customers includes receiving a source set of customer records, wherein each customer record represents one customer, and each customer record includes at least one data attribute, and each data attribute has an attribute value; pre-processing the source set of customer records to generate a pre-processed set of customer records; executing a clustering algorithm on the pre-processed set of customer records to group the pre-processed set of customer records into clusters of a pre-defined number. The pre-processing comprises: determining the type of a customer in the source set of customer records; using a type attribute value to indicate the type of the customer in its customer record; normalizing data attribute values and type attribute values; weighting to the data attribute values and the type attribute values respectively to obtain weighted attribute values of the data attribute and weighted attribute values of the tune attribute.
公开/授权文献
- US08914372B2 Clustering customers 公开/授权日:2014-12-16
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