A vehicular shift control apparatus for a vehicle provided with a parking lock device selectively switched to a locking position in which rotation of wheels of the vehicle is prevented and a non-locking position in which the rotation of the wheels is not prevented, by an operation of an electrically operated actuator, the vehicular shift control apparatus being configured to perform a failure diagnosis to determine whether the actuator is operable or not, the vehicular shift control apparatus includes: the vehicular shift control apparatus permits the operation of the actuator if a supply voltage to the actuator is raised from a value lower than a predetermined threshold supply voltage value to a value not lower than the threshold supply voltage value after a determination that the actuator is inoperable is obtained in the failure diagnosis.