A heat ray shielding material having a metal particle-containing layer and a fine-particle containing overcoat layer disposed thereon wherein hexagonal to circular tabular metal particles are contained in 60% by number or more relative to total number of the metal particles contained in the metal particle-containing layer, a main plane of the hexagonal to circular, tabular metal particles is plane-oriented in a range of from 0° to ±30° on average relative to one surface of the metal particle-containing layer, exhibits favorable adhesion-failure resistance, scratch resistance and low haze.