In one embodiment, a computing device may access a search query provided by a user; identify a set of search results in response to the search query, wherein one or more search results in the set are associated with a feature of a social-networking system; rank the set of search results based on one or more factors; boost one or more ranks of the one or more search results associated with the feature to bring the feature to the user's attention; and present the set of search results to the user in order of its ranking.