A method for sintering NdFeB rare earth permanent magnet includes steps of: providing a continuous vacuum sintering furnace to sinter; loading a sintering box with compacted magnet blocks onto a loading frame; while driving by a transmission apparatus, sending the loading frame orderly through a preparation chamber, a pre-heating and degreasing chamber, a first degassing chamber, a second degassing chamber, a pre-sintering chamber, a sintering chamber, an aging chamber and a cooling chamber of the continuous vacuum sintering furnace, respectively for pre-heating to remove organic impurities, and further for heating to dehydrogenate and degas, pre-sintering, sintering, aging and cooling. A continuous vacuum sintering apparatus is also provided.