[Problem] To provide: a method for producing a transparent conductive substrate that is suitable for a capacitive touch panel having high pattern recognition performance by simple processes; and a transparent conductive substrate. [Solution] First electrode regions (12) and second electrode regions (14) are printed in different positions on the same plane with use of a transparent conductive ink. After printing a first electrode connection region (16) that electrically connects the first electrode regions (12) in one direction with use of the transparent conductive ink, pulse light is irradiated thereon so that the region is sintered and formed into a conductor. After that, the surface of the first electrode connection region (16) is covered with a transparent insulating layer (18). After printing a second electrode connection region (20) that passes through the surface of the transparent insulating layer (18) and electrically connects the second electrode regions (14) in a direction that is different from the direction of the first electrode connection region (16) with use of the transparent conductive ink, pulse light is irradiated thereon so that the region is sintered and formed into a conductor.