Image zooming is described. In one or more implementations, zoomed croppings of an image are scored. The scores calculated for the zoomed croppings are indicative of a zoomed cropping's inclusion of content that is captured in the image. For example, the scores are indicative of a degree to which a zoomed cropping includes salient content of the image, a degree to which the salient content included in the zoomed cropping is centered in the image, and a degree to which the zoomed cropping preserves specified regions-to-keep and excludes specified regions-to-remove. Based on the scores, at least one zoomed cropping may be chosen to effectuate a zooming of the image. Accordingly, the image may be zoomed according to the zoomed cropping such that an amount the image is zoomed corresponds to a scale of the zoomed cropping.