A system and method for presenting a sales demonstration using a user interface of a pool/spa controller is provided. A first device includes a system controller user interface and sends data to a second device. The second device processes the data to present a media presentation which exhibits systems, associated features, and their ability to be controlled via a controller. A user can control pool and/or spa equipment using the first device, and the user's input can guide a presentation on the second device, which demonstrates corresponding features of such equipment. As such, the natural connections among a user, a controller, and an associated feature are demonstrated in a sales-effective manner. Additionally, the first device can present a user with a simulation of a control system interface to allow for effective sales of products.