发明申请
- 专利标题： METHOD AND SYSTEM FOR TARGETED ADVERTISING BASED ON NATURAL LANGUAGE ANALYTICS
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申请号： US15583221申请日： 2017-05-01
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公开(公告)号： US20180315093A1公开(公告)日： 2018-11-01
- 发明人: Maryam Ashoori , Benjamin D. Briggs , Lawrence A. Clevenger , Leigh Anne H. Clevenger , Michael Rizzolo
- 申请人： International Business Machines Corporation
- 主分类号： G06Q30/02
- IPC分类号： G06Q30/02 ; G10L15/18 ; G10L15/02 ; G10L17/00 ; G10L17/22 ; G10L15/04
摘要：
A computer implemented method and system for identifying advertisements targeted to individuals based on analysis of audio recordings. The method includes recording audio input from at least one media transmission, analyzing the recorded media audio to identify content of the at least one media transmission, recording audio input from at least one individual, analyzing the recorded individual audio to classify the at least one individual into at least one segment, analyzing the recorded individual audio to identify at least one sentiment related to the identified media content, analyzing the at least one sentiment in context with the identified media content and identifying at least one advertisement targeted to the at least one segment based on the contextual analysis.
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