A first mobile device resource provisioning system of a first party provisions resources to a plurality of remotely-located mobile computing devices. The remotely-located mobile computing devices each use a first native operating system. The provisioning system includes a non-transitory computer readable storage medium configured to store resources for provisioning to at least one mobile device, the resources comprising at least one mobile software application, application data, computer program code, a media asset comprising at least one of an image, audio, graphic, or video file, and at least one URL. At least one mobile device registry stores mobile device information associated with at least one of a plurality of said mobile devices. The provisioning system validates a requesting mobile device by comparing the mobile device information received from the requesting mobile device to the mobile device information stored in the mobile device registry before sending a requested resource to the validated mobile device.