Disclosed in the present application are a data transmission method and terminal, the data transmission method comprising: a first terminal selects from a time frequency resource set of scheduling allocation SA information the time frequency resources of a first type of SA information; the first terminal sends the first type of SA information on the time frequency resources of the first type of SA information according to a first physical layer format and, on the basis of an indication of the first type of SA information, sends data associated with the first type of SA information according to a second physical layer format; the first SA information comprises time frequency resource indication information of the data associated with the first type of SA information.