The present disclosure is directed to a display method and a display device, a visible light communication transmission method and device, and a computer-readable storage medium. The display method includes: acquiring an image frame to be displayed and a corresponding binary code stream; adjusting a grayscale value of a corresponding pixel point in the image frame to be displayed based on a grayscale adjustment information set corresponding to each code element in the binary code stream, to obtain a first image frame and a second image frame that are different from the image frame to be displayed; and displaying the first image frame and the second image frame.