An image forming apparatus includes a rotatable image bearer, a transfer rotator, a detector, and circuitry. The image bearer bears an image. The transfer rotator transfers the image from the image bearer onto a recording medium sandwiched and conveyed between the image bearer and the transfer rotator. The detector detects length information indicating a length, in a direction of conveyance of the recording medium, of the image on the recording medium. The circuitry corrects a correction value, based on the length information detected by the detector and a target value of the length information, to correct an image magnification, in the direction of conveyance of the recording medium, of the image to be formed on the recording medium. The circuitry controls an image forming operation of forming the image on the recording medium with the correction value.