Examples generate and operate a unitary, or composite, interface, having a number of sections or portions that are concurrently and persistently displayed, and using which a user can conveniently navigate through a reserved seat selection process, from selecting a particular theater or venue, through to the final seat selection. In addition, the example unitary interface also proposes various features and mechanisms to enable the user to conveniently locate and purchase a desired or acceptable ticket (e.g., one that is located at a good a viewing angle relative to a screen, or that is contiguously located next to other available seats for friends and family).