A controller that controls charging of a power storage in a vehicle includes an obtaining unit that obtains a fee table showing charge fee information for each of a plurality of maximum supply powers of a power feed facility outside the vehicle before start of charging of the power storage with the use of the power feed facility, a setting unit that sets a criterion for selection of maximum supply power of the power feed facility, a selector that selects one maximum supply power in the fee table in accordance with the criterion set by the setting unit, and a notification unit that notifies the power feed facility of the maximum supply power selected by the selector.