The present invention relates to a coating material containing a resin component and at least one kind of oil component P, in which the oil component P can exude out from a cured or dried coating film layer to which the coating material has been applied when a temperature drops to a predetermined value or less, a wetting parameter is 0.5 (J/cm3)1/2 or less, and a gel fraction of the coating film layer is 30% or more.