A variable grille apparatus adjusts the flow rate of air flowing through a grille. Commercial value of a vehicle is improved by enhanced opening and closing motions when adjusting the flow rate of air. Further, since the grille is opened and closed in various ways such as by sequential or simultaneous opening and closing, the opening and closing motions of the grille are enhanced, the external design is diversified, and a flow rate of air is secured through structurally optimal arrangement.