The present invention relates to light-sensitive photographic material with a light-sensitive heavy metal compound, e.g. a silver halide, and a spectral sensitizer. The spectral sensitizer is a compound in which the radicals of a sensitizing dyestuff are covalently bonded to amino, imino, hydroxyl, mercapto, carboxylic acid or carboxylic acid amide groups of a natural hydrophilic colloid, preferably gelatin.The invention also relates to new sensitizing dyes which are dinuclear cyanine dyes or merocyanine dyes which have attached either to a heterocyclic nucleus of the dye or to its methine chain a group which is reactive with a hydrophilic colloid.