A connector assembly is disclosed for effecting electrical connection between a flat flexible cable and a flat surface, such as provided by the pads of a printed circuit board. The subject assembly includes a housing block which receives the cable along one side surface thereof and has the contacts engaged with the cable bent normal to the cable to lie adjacent a second continuous side of the housing. The housing also includes means to secure the cable in position and means to secure the assembly against a surface such as the above-mentioned printed circuit board.