Ultrasonic echo signals are successively sampled and converted to digital echo data which are written into a first digital memory column by column and then read out row by row into a first buffer memory. The digital echo data which are derived in response to beams successively transmitted in a predetermined direction are written into columns of a second digital memory and read out of the memory in rows into a second buffer memory. The data stored in the first and second buffer memories are read out for digital-to-analog conversion and selectively applied within a television "frame" interval to control electron beam intensity of a single cathode ray tube so as to present tomographic and cardiographic images in different display areas of the tube.