In accordance with this invention there is provided a process for the preparation of pigmented ink jet inks comprising:(a) mixing at least one pigment and at least one pigment dispersant in a dispersant medium to form a pigmented ink mixture wherein pigment is present in an amount up to 60% by weight based on the total weight of the mixture;(b) deflocculating the pigmented ink mixture by passing the pigmented ink mixture through at least a plurality of nozzles within a liquid jet interaction chamber at a liquid pressure of at least 1,000 psi to produce a substantially uniform dispersion of pigment particles in the dispersant medium.