An image forming apparatus is formed by providing a latent image-bearing member for holding an electrostatic image thereon and a toner-carrying member for carrying a prescribed magnetic toner comprising a binder resin and magnetic powder and having a particle size distribution including 12% by number or more of magnetic toner particles of 5 microns or smaller, 33% by number or less of magnetic toner particles of 8-12.7 microns and 2% by volume or less of magnetic toner parcitles of 16 microns or larger so as to provide a volume-average particle size of 4-10 microns. At the developing station, an alternating bias voltage comprising a DC voltage and an unsymmetrical AC voltage in superposition is applied between the toner-carrying member and the latent image-bearing member to provide an alternating bias electric field comprising a development-side voltage component and a reverse-development side voltage component. The development-side voltage component has a magnitude equal to or larger than that of the reverse development-side voltage component and a duration smaller than that of the reverse-development side voltage component, so that the magnetic toner on the toner-carrying member, particularly fine powdery fraction thereof effective for high-quality development, is effectively transferred to the latent image-bearing member to develop the electrostatic image thereon at the developing station.