Provided is a process for producing a plasticizer ester characterized by previously removing dissolved oxygen in a starting alcohol, and then subjecting an organic acid or its anhydride and the alcohol to an esterification reaction in the presence of an organic metal compound catalyst, which process can substantially reduce formation of coloring impurities and can easily provide a plasticizer ester having a low degree of coloring.Further, a plasticizer ester having a high volume resistivity can easily be obtained by adding an alkaline aqueous solution to a reaction product obtained by an esterification reaction to conduct neutralization of an unreacted acid and hydrolysis of the catalyst, further blowing a carbon dioxide gas to convert the residual alkali into a carbonate, recovering an excess alcohol, and then conducting purification through finefiltration using a filter aid or further in combination with adsorption treatment.