The no-sew window drapery system comprises tucking fabric into a rod. The rod has a profile that creates an opening across the entire length and sufficient space in the interior to accept the fabric. The rod may additionally incorporate a locking system to secure the fabric ends inside the rod. The fabric employed is fed into the opening created by the profile, arranged into the style desired and secured into place. Because of the characteristics of the plastic, and the close-fit force exerted on the fabric, the result is to provide a rod which holds the fabric in place. Yet it is easy to install the fabric without the need for any sewing and still give the fabric a customized look.