发明授权
- 专利标题: Method and system for using customer preferences in real time to customize a commercial transaction
- 专利标题(中): 实时使用客户偏好来定制商业交易的方法和系统
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申请号: US09729129申请日: 2000-12-01
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公开(公告)号: US06879960B2公开(公告)日: 2005-04-12
- 发明人: Robert A. Nascenzi , Grant M. Anderson , Auke Jan van den Hout
- 申请人: Robert A. Nascenzi , Grant M. Anderson , Auke Jan van den Hout
- 申请人地址: US CA San Diego
- 专利权人: Claritas, Inc.
- 当前专利权人: Claritas, Inc.
- 当前专利权人地址: US CA San Diego
- 代理机构: Duckor Spradling Metzger & Wynne
- 代理商 Bernard L. Kleinke
- 主分类号: G06Q20/20
- IPC分类号: G06Q20/20 ; G06Q30/02 ; G06F17/60
摘要:
A method and system for facilitating a transaction between a merchant and the customer comprising a merchant computer server utilizing a memory containing a database of transaction relevant customer information including customer postal information to provide such information in the form of a customized communication at the point-of-contact between a merchant and the customer is provided. Customer identification information is used to store an anonymous identification tag on the customer computer, the tag providing an address to a segment of the database of transaction relevant customer information. The anonymous tag on the customer computer is accessed by the merchant computer when the customer computer contacts the merchant computer. An embodiment for a syndicate of merchants and a shared system server having a memory of transaction relevant customer information also is provided.
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