发明授权
US07162221B2 Systems, methods, and computer program products for registering wireless device users in direct marketing campaigns
有权
用于在直接营销活动中注册无线设备用户的系统，方法和计算机程序产品
- 专利标题： Systems, methods, and computer program products for registering wireless device users in direct marketing campaigns
- 专利标题（中）： 用于在直接营销活动中注册无线设备用户的系统，方法和计算机程序产品
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申请号： US10017355申请日： 2001-12-14
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公开(公告)号： US07162221B2公开(公告)日： 2007-01-09
- 发明人: David Spitz , Brian Watkins , Steve Cox , Jay Thrash , Matthew Squire , Dana Borger
- 申请人： David Spitz , Brian Watkins , Steve Cox , Jay Thrash , Matthew Squire , Dana Borger
- 申请人地址： US DC Washington
- 专利权人： InPhonic, Inc.
- 当前专利权人： InPhonic, Inc.
- 当前专利权人地址： US DC Washington
- 代理机构： Patton Boggs LLP
- 主分类号： H04M11/00
- IPC分类号： H04M11/00 ; G06Q30/00 ; G07G1/14
摘要：
Systems, methods, and computer program products are provided that allow wireless device users to “opt-in” to a direct marketing campaign by “clicking on” a conventional advertisement displayed within a wireless device and register to receive future promotions via one or more direct marketing channels. Likewise, users can “opt-out” of future direct marketing by “clicking on” content displayed within various promotional content.
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