An in-vehicle device having a plurality of output units. The device includes content provision units for individually outputting, to each of users, a piece of content arbitrarily chosen by the user from a plurality of pieces of content, using one of the plurality of output units. The device includes a user recognition unit for individually recognizing the user who receives the piece of content through the one of the plurality of output units. The device includes a storage unit for individually storing the piece of content provided to the user. The device further includes a control unit for, when the user recognition means recognizes that a user to receive the piece of content through the one of the plurality of output units is changed to another user, outputting a piece of content corresponding to the another user by controlling the content provision unit.