Disclosed herein is a display apparatus including a pixel array and a driver configured to drive the pixel array, the pixel array having scanning lines as rows, signal lines as columns, a matrix of pixels disposed at respective intersections of the scanning lines and the signal lines, and power supply lines disposed along respective rows of the pixels, the driver having a main scanner for successively supplying control signals to the scanning lines to perform line-sequential scanning on the rows of the pixels, a power supply scanner for supplying a power supply voltage, which selectively switches between a first potential and a second potential, to the power supply lines in synchronism with the line-sequential scanning, and a signal selector for supplying a signal potential, which serves as a video signal, and a reference potential to the signal lines as the columns in synchronism with the line-sequential scanning.