A method and apparatus for centering a tire on a wheel for concentrically mounting the tire on the wheel. The tire and wheel assembly are placed on an arched member which gravitationally centers assembly on the arched member. Further, the arched member is also a rest for the tire sidewall to seal the bead of the tire on the wheel. A tire stand for handling, positioning and assisting in seating a bead is also provided. The tire stand also has an arched member to center the tire on the wheel. Two forks cradle a vertically positioned tire to initially position the tire and wheel assembly over the arched member. The tire stand is configured to be tilted to a horizontal position with the tire and wheel assembly inserted, thereby centering the assembly on the arched member. A beading device can then be activated to the concentric tire and wheel assembly.