Vehicle audio systems including directional loudspeakers, particularly directional arrays. An exemplary audio system for a vehicle includes a plurality of audio channels. The vehicle includes a first passenger position and a second passenger position ahead of the first passenger position. The audio system includes a first directional loudspeaker positioned ahead of the first passenger position and in back of the second passenger position, constructed and arranged to radiate directionally a first audio channel so that a direction toward the first passenger position is one of a low radiation direction and a high radiation direction and so that a direction toward the second passenger position is the other of a low radiation direction and a high radiation direction.