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US08438057B2 Unified onscreen advertisement system for CE devices 有权
CE设备的统一屏幕广告系统

Unified onscreen advertisement system for CE devices
摘要:
A client-server architecture allows consumer electronics (CE) devices to obtain advertisements, including TV and network content recommendations, via a unified application programming interface (API). A gateway server between online advertisement providers and CE devices prioritizes and personalizes the advertisements and recommendations for a requesting CE device. This architecture scales over time and evolves more functionality without requiring CE device software updates.
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